by Roby LaPorte
There is something brewing behind the scenes of the World Wide Web. New technologies are on the rise to help rewrite Internet Protocol to be faster and safer. Security on the web is a fairly serious problem in today’s world and one that really needs to be addressed. So, here comes GENI (pronounced “genie”), the Global Environment for Network Innovations, in an ambitious effort to create a future, experimental network infrastructure that will allow researchers from diverse disciplines across computer and information science and engineering, as well as from economics and the social sciences, to gain control of security issues across the internet. GENI will “enable the vision of inclusive computing and bridge the gap between the physical and virtual worlds by including mobile, wireless and sensor networks,” says the National Science Foundation.
The NSF is sponsoring GENI through the GENI Project Office, which is based at BBN Technologies, and is responsible for project management and design of the GENI facility. The BBN uses technology to solve the world’s toughest problems including real-time speech recognition, information security, networking, and tracking security threats in challenging environments.
GENI will call on the research community to dream up and try out new, innovative ideas and clean-slate designs on a large scale real world environment with real user populations.
One day in the not too distant future we will be seeing the results of this new development, Web2.0, which means a safer, secure internet environment, faster load times and many more possibilities for you and me.
Also, as one of those possibilities, there’s something new and exciting that has captured my attention. As the internet and television are two of the best technological tools for communication this world has ever known, video email brings these two technologies together to create a new way to communicate and market your wares. Speaking with San Clementean Mike Cook, of VideoEmailMarketing.net and PopVideoEmail.com, we have an insight into this technology. I asked Mike how easy it this new innovative technology to use once you have your video. He smiled and said it’s as easy as writing a normal text email and sending it. All you need to do is visit my website at VideoEmailMarketing.net for samples and demonstrations.
With a few clicks you can send your clients a video newsletter that can convey a very clear, personal message and a call to action that only video can offer. Using the Video Email Center, you can choose from a variety of templates, photo and pre-made videos. The uses are limitless, you can use it for new product releases, customer retention, training, advertising or just plain fun! A simply great marketing tool, but, there are so many other possibilities; a personal tool to keep in touch and share your life with friends and family. Take you video camera to the kid’s soccer or football game, or down to the beach and shoot you and your friends surfing. You can upload your video right from your camera to the web based software and in just a couple of clicks, friends and family anywhere in the world can share the experience.
As YouTube.com has shown us, video on the web is here to stay. And as GENI comes to fruition, it will only get better and better, just like the internet itself. b